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Where do I start my SEO strategy?

Keyword research helps you determine the keywords for which you should optimize the current and future pages of your site. If your new small business sells employee scheduling software, but you discover that “employee scheduling tool” has higher search volume.

Digital Marketing is about bringing the correct audience to your site.

The Digital Marketing FAQ can help with any questions you might be having about our services. Below are the answers to some of the most frequently asked Digital Marketing FAQs.

What is Search Engine Optimization?

Search Engine Optimization, also known as SEO, is the process of improving the content and pages to rank higher on search engine result pages. Search engines use algorithms to determine which websites have those with the best results and which pages rank top of the results.

Do I require a website?

Yes! The power of word-of-mouth can be good, but the majority of people investigate companies on the internet before making any purchase. A presence on the internet increases your company’s credibility and brand recognition. Websites are also an opportunity for endless marketing strategies, such as e-commerce, online customer support, and even consumer engagement.

How do you define social media?

Social media platforms enable users to interact with each other through sharing content. These sites were initially created to facilitate social networking; however, since the beginning, social media has evolved into an increasingly popular marketing method. Businesses frequently use social media to advertise their products and services, communicate with potential or current customers, and increase brand recognition.

Which social media platforms work most beneficial for my company?

While the presence of social media is essential for all businesses, every business will have its requirements and strategies for social media. For certain businesses, Facebook will be the most suitable platform for business, while Instagram could be better for other companies. To decide which platform is the best fit for your company, it is crucial to first identify your ideal customers and goals for social media.

Do I have to pay to join Facebook?

Facebook is a completely free social network. Users are not required to purchase accounts or business pages if they want to promote their pages through advertising campaigns. Easy to use and simple, Facebook Ads can help companies boost their visibility, advertise products, or advertise events.

What does the word ``responsive`` mean?

Nowadays, users use many different devices with different dimensions and orientations. Therefore, businesses must consider an adaptive web design when designing websites. Responsive design can determine the dimension and screen orientation to alter the layout and content accordingly. For instance, the layout of mobile devices will be much smaller than that of desktops.

How many pages do I need to put on my website?

Each small business is unique, so that each website will be unique. Making a website from scratch can be overwhelming; however, PDD will help you simplify the process. Every website must have the essentials, including Home Page, an About Page Contact page, Products/Services, and FAQs. Also, Testimonials and FAQs.

What is the key to a great web design?

Web pages should be designed to attract and entertain visitors and not entice them to leave. A well-designed website is the best way to draw and keep users on your site. The homepage must look appealing and appealing, as well as easy to comprehend, and free of annoying pop-ups.

What can a website do to increase sales?

The most effective way for a website to increase sales is by offering users an easy way to shop for items and services. With the help of pop-up promotions and discounts on the internet, small businesses can encourage shoppers to move from window shopping to buying.